Sean is the founder of Dilger SEO Consultancy and is a seasoned SEO professional with over a decade of experience in search engine optimization. Sean holds a Master’s Degree in Marketing & Management from Limerick Institute of Technology. In addition to his professional accomplishments, Sean is an active member of the SEO community, contributing to industry forums, and mentoring aspiring SEO professionals. His dedication to excellence and commitment to delivering results have established him as a respected leader in the field of search engine optimization. Fun fact about Sean: He loves playing sports, traveling, and spending quality time with family!

Google Business Profile Optimization for Barbershops

Categories
Local SEO, SEO

Optimizing your Google Business Profile (GBP) for your barbershop is essential for improving visibility, attracting more customers, and increasing bookings. Follow this checklist to ensure your profile stands out in local searches. 1. Choose the Right Business CategoryYour primary category should reflect your highest revenue-generating service. For example, “Barber shop” or “hair salon.” You can […]

SEO Citation Building for Better Local Rankings?

Categories
Local SEO, SEO

Citations are still widely considered an important ranking factor in local SEO in 2025. With the rise of large language models like Perplexity and ChatGPT, I personally think citations are becoming even more relevant.I’m Sean, and I’ve been working in SEO for 10+ years. In my experience, citation building can be incredibly helpful for small […]

A Complete Guide to Setting Up and Optimizing Apple Maps for Business

Categories
Local SEO, SEO

Although most local SEO efforts focus on optimizing for Google Maps, it’s equally valuable to list your business on Apple Maps. Between 82 to 110 million people in the U.S. used Apple Maps in 2024. It’s their default navigation tool, which makes it an important platform to consider. When Apple introduced Business Connect, a free […]

Step-by-Step Guide to Optimizing Your Google Business Profile – A Restaurant Example

Categories
Local SEO, SEO

Google Business Profile (formerly known as Google My Business or GMB is a free tool that lets businesses appear in Google Search and Google Maps. When customers search for your business or services you offer, your GBP listing can show important details like your location, hours, reviews, contact information, attributes, and service area. A well-optimized […]

How to Conduct Keyword Research for Restaurants to Rank on Search

Categories
Local SEO, SEO

Keywords are the words and phrases people type into Google when searching for something. Choosing the right ones helps your restaurant website show up in search engines, so more customers can find your business. Without the right keywords in the content of your website, you will struggle to be found by potential customers. Request a […]

The Ultimate Beginner’s Guide to Optimizing Your Google Business Profile (GBP) for Local SEO

Categories
Local SEO, SEO

If you’re looking to improve your local SEO and boost your visibility in search results, optimizing your Google Business Profile (GBP) is crucial. A well-optimized GBP can significantly impact your local rankings and increase your chances of attracting new customers. In this comprehensive guide, we’ll break down the essential steps to optimize your Google Business […]

A Guide to Restaurant SEO

Categories
Local SEO, SEO

If you own a restaurant, you probably rely on customers finding you online. But with so much competition, how can you stand out? Search Engine Optimization helps your restaurant show up on Google when people search for places to eat. This guide from a seasoned restaurant SEO agency will walk you through simple but powerful […]

Why Immigration Attorneys are Using SEO to Attract Clients Online

Categories
Local SEO, SEO

People now have their smartphones ready whenever they need to look something up online. That’s just how it is in the digital age. As an immigration attorney, the legal industry is rife with tough competitors, and if you’re not showing up in those search results, you’re missing out on clients who need your expertise. With […]

How to Outrank Competitors in the Fitness Industry: SEO Best Practices for Gyms

Categories
Local SEO, SEO

If you want your gym to attract more members and beat the competition, understanding and implementing gym SEO services and strategies are essential. If you are a gym owner, this article provides simple and effective SEO strategies specifically designed for you. From optimizing your gym business’ website to improving local search visibility, we’ll guide you […]

What to Expect When Working with an SEO Consultant

Categories
Local SEO, SEO

Search Engine Optimization is a cornerstone of digital marketing, crucial for enhancing online visibility and driving free website traffic, leads and revenue. An SEO consultant plays a pivotal role in this process, employing specialized strategies to improve search engine rankings and ensure your content reaches its target audience effectively. This blog will explore what SEO […]

How to Choose a Local SEO Tool

Categories
Local SEO, SEO

Local SEO is vital for amplifying your online presence and drawing more foot traffic through your doors. Mastering local SEO requires the right tools, each offering unique features from citation building to review management. Choosing the right local SEO tool can be as critical as the strategy itself. With a variety of options, each tool […]